Services Provided by 4word systems

All successful internet programs require the coordination of a number of specialties. 4word systems has brought all of these skills and talents together under one roof to offer a complete solution. Read on to learn how we bring your internet presence to life.

Because 4word systems has all of these skills on-staff, we can offer them in whatever combination makes the most sense. Every client is unique, and we have the rare ability to bundle the right services to meet each individual need.

Creative Services & Graphic Design

The process starts with our creative services team. We offer a full array of design services to give your website a look that others envy. Our design department is capable of studio photography, video production, flash animation, and more.

Search Engine Optimization

Working in conjunction with the design team is the search engine optimization team. First, the SEO performs keyword research to ensure the most valuable keywords are targeted. Once keyword selection is complete, the site navigation and structure is designed and integrated into the creative design. By involving the search engine optimizer early in the process, we ensure that sites are designed in every respect to rank high in the organic results.

Content Development

Every website needs a voice, a consistent tone and message that makes a visceral connection with your visitors. 4word systems has recently added skilled creative copywriters and editors to bring your web program to the next level. We can create a persona for your website, along with all of your other marketing efforts (both online and off).

Providing a consistent message that is grammatically correct and free from spelling and punctuation errors, our content development team delivers a key part of a successful internet program.

Catalog Development

The classification, categorization, and data entry for many e-commerce websites is a task that is often overlooked and/or poorly done by other web companies. At 4word systems, we believe that the catalog is the heart of your e-commerce website, and it should be designed and executed well. Every item and every category needs to be properly set up to enable users to easily find what they are looking for. Our catalog development team has set up dozens of catalogs in many industries. We know how to design and build your product catalog for maximum performance.

Web Production

While other web companies try to make programmers into graphic designers, or graphic artists into programmers, 4word systems knows there is a difference. We allow our designers to focus only on the visual. It is the job of the skilled programmers in the web production department to translate that visual into code. Sure, this sometimes takes a little longer, but the end result speaks for itself.

Software Development & Programming

Not every website fits inside of a box. While there are many fantastic off-the-shelf applications that can be used as part of your business, many times businesses reach their limitations. 4word systems has invested in high-level programming talent that provides the expertise required to transcend the limits of boxed solutions. Most often, this does not mean writing applications from scratch. The programmers at 4word systems specialize in extending the functionality of commercial applications and integrating systems.

Internet Marketing & SEM

Once a website is launched, the work of our internet marketing and SEM (search engine marketing) team begins. Using the latest tools and techniques, our internet marketing team seeks creative ways to get your website noticed. Google is no longer the only game in town. With the emergence of social networking, Web 2.0, and mobile browsers, the internet is taking on a whole new dimension. Our team is constantly scouring the web, looking for every opportunity to get the right message to the right person at the right time, and ultimately to make the sale.

In addition to the latest emerging trends, 4word systems also provides expert PPC (pay per click) management services. This tried-and-true method for delivering online sales and leads is an integral part of all of our internet marketing programs. Managing paid campaigns for a large number of different clients gives us a broader perspective, along with the ability to project expected results that you simply can't get when you "go it alone".